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How IoT is Transforming MedTech And Why Startups Need the Right Development Partner
- Tanzina Sultana
- Jun 10
- 6 min read
Bringing a connected medical device to market is hard, especially for startups. From concept to compliance, from prototype to scalable manufacturing, MedTech innovators face enormous technical, regulatory, and market-entry hurdles that can overwhelm even the best teams. That’s why at Genesys Electronics Design, we pride ourselves on being Startup Friendly. We don’t just deliver engineering services, we partner with startups to de-risk development, accelerate time to trials, and help them build scalable, compliant IoT-enabled medical devices that are investor-ready and built for real-world healthcare.
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Across Australia and globally, IoT-enabled medical devices are breaking down traditional barriers in healthcare delivery. At Genesys, we’ve supported startups and innovators like TruScreen, who are redefining early detection and diagnostics through connected technology. From remote patient monitoring to AI-driven diagnostics, we see firsthand how IoT is transforming the medical industry, making devices smarter, safer, and more connected than ever.
By 2025, it's expected that over 50 billion devices will be connected to the internet, many of which will be transforming healthcare delivery. For MedTech startups, this offers immense opportunity and requires partners who can help them navigate the complexities of product development and regulatory pathways efficiently.
Beyond Buzzwords: What IoT Really Brings to MedTech
The Internet of Things (IoT) refers to networks of devices embedded with sensors, communication modules, and software that allow them to share and act on data in real time. In healthcare, this translates to smarter, connected medical products that go beyond reactive diagnostics: enabling proactive and personalised care.
But succeeding in this space takes more than embedding a Bluetooth module and also takes more than technology alone. Success requires making the right architectural decisions early, managing risk carefully, and ensuring your device is built to scale and comply in real-world clinical settings.
At Genesys, we help teams cut through complexity and focus on building connected medical devices that are robust, compliant, and ready for commercialisation.
The real revolution lies in how IoT is enabling entirely new healthcare models:
Remote patient monitoring for chronic disease management
Connected drug delivery systems that improve adherence
AI-supported diagnostics based on real-time sensor data
Predictive maintenance and tracking of hospital equipment
Smarter, Privacy-Aware Monitoring and the Rise of Telehealth
One of the most significant impacts of IoT in healthcare has been in the rise of telehealth and continuous remote patient monitoring. As healthcare systems shift toward decentralised, home-based care, connected medical devices have become essential tools for clinicians to monitor patients outside the traditional clinical setting.
IoT-enabled medical devices such as wearable ECGs, wireless thermometers, and blood pressure cuffs can transmit data in real-time to healthcare professionals, enabling early intervention and reducing hospital readmissions. This shift is especially vital for managing chronic conditions, supporting post-operative recovery, and delivering aged care in rural and remote communities.
Through our Wireless Wearable Sensor (WWS) Platform, Genesys has supported companies in delivering compact, low-power health monitoring solutions with integrated sensors and wireless connectivity. These solutions have powered applications such as heart rate monitoring, gait analysis, and motion detection, enabling clinicians to detect fall risk or monitor post-operative recovery remotely. This platform has been successfully applied in projects such as Gait analysis monitors for rehabilitation and elderly fall-risk detection, and V-Breathe, an air purification device with IoT-enabled monitoring and feedback.
As one of our engineers shared in a recent conversation,
"The challenge in telehealth isn’t just collecting data, it’s making devices fit effortlessly into patients’ routines, ensuring they feel supported, not monitored. Our modular platforms are designed exactly for that balance of usability, privacy, and clinical-grade reliability."
- Matthew Sheedy, Lead Biomedical Engineer at Genesys Electronics Design
IoT’s role in supporting telehealth goes beyond monitoring vitals. It also enables:
Passive data collection for long-term trends
Alerts and interventions when conditions deteriorate
Integration with EMRs and clinical dashboards
Personalised care algorithms driven by AI
This evolution in care delivery wouldn’t be possible without secure, reliable, low-power devices built for real-world deployment.
Modular, Wireless Platforms Accelerating MedTech Innovation
In modern MedTech development, modular IoT platforms are key to accelerating innovation. These systems allow teams to rapidly customise, prototype, and scale connected devices by combining validated hardware blocks, interchangeable communication modules, and reusable software.
“Designing hardware for medical IoT devices means balancing precision, reliability, and power efficiency,” says William Cook, Senior Hardware Engineer at Genesys. “In one project for a wearable health monitor, we focused on minimizing power consumption without compromising sensor accuracy, enabling longer battery life and less frequent charging. This kind of engineering makes the difference between a device that patients actually use daily and one that gets abandoned.”
Genesys applies this approach through its Genesys IoT GENome™, a startup friendly, flexible development environment built for high-reliability, regulatory-ready IoT products. The GENome™ uses a stackable architecture that allows engineers to easily adapt devices for different applications, regions, and connectivity needs from NB-IoT and Bluetooth to satellite.
This modularity powers our Wireless Wearable Sensor (WWS) Platform and other connected solutions, accelerating innovation while cutting risk and development cost. A notable example is our collaboration with the WAGAR (Wearable and Gait Assessment Research) Group, where we developed a wearable gait analysis monitor designed for post-operative patients recovering from spinal, hip, or knee surgeries. This device leverages a 9-axis accelerometer to capture comprehensive gait metrics such as cadence, stability, symmetry, and support time from a single point of measurement.
The collected data feeds into WAGAR's proprietary algorithms, generating a Gait Posture Index that aids in detecting complications, assessing recovery progress, and informing clinical decisions. By utilizing our WWS platform and GENome development process, we enabled rapid prototyping and provided a scalable pathway toward commercialisation, ensuring the device could evolve with ongoing research and integration of additional health sensors.
We also support white labelling, so clients can bring new devices to market faster under their own brand while relying on Genesys’s engineering foundations.
Rethinking Healthcare Operations with IoT
Beyond patient care, IoT is transforming hospital and clinical operations:
Asset tracking of critical equipment (e.g., infusion pumps, ventilators)
Predictive maintenance to reduce downtime and costs
Smart inventory systems for medications and surgical supplies
Environmental monitoring for sterile zones and pharmaceutical storage
At Genesys, we help healthcare providers and OEMs reimagine operational efficiency with smart, connected infrastructure. Our modular IoT platforms, like the GENome™ and WWS Platform, are designed for rapid integration with facility systems, delivering real-time telemetry, event logging, and secure cloud connectivity.
Genesys’s IoT solutions have supported the development of wireless sensor nodes, gateway firmware, and cloud dashboards that allow clinical staff to monitor and manage assets remotely, identify trends, and intervene before issues escalate.
Our partnership with Australian manufacturer Circuitwise ensures local supply chains, fast turnaround on prototypes, and production scalability, all aligned to ISO 13485 standards. This allows us to deliver regulatory-ready, production- quality devices that reduce time to market while maintaining compliance across global jurisdictions.
Strategic, Not Just Technical: Genesys' Approach to IoT
Success in the IoT space demands both technological depth and strategic clarity. Many companies fail not because they lack a good idea but because they underestimate the complexity of scaling a reliable, compliant IoT solution. Our approach helps clients:
Build a business case, not just a prototype
Select the right IP strategy (e.g., patenting vs. trade secrecy)
Balance in-house vs. outsourced development intelligently
De-risk development with modular systems and medical-grade processes
We know that time, capital, and decisions are critical at every stage, and our approach is built to support fast, focused, and compliant innovation.
Proudly Australian, Globally Capable
Genesys proudly manufactures in Australia, supporting local innovation while delivering export-ready, globally competitive solutions. Our collaboration with Myriota, a global leader in satellite IoT, led to the development of the Global Tracker, a hybrid satellite + NB-IoT + GPS platform built for remote, harsh conditions. This is just one example of how we help innovators overcome complex connectivity and compliance challenges.
Partnering for Success
Whether you’re an established MedTech firm or a startup bringing a new idea to life, Genesys can be your strategic product development partner. We bring:
A proven track record in regulated IoT environments
Deep expertise in electronics, embedded systems, and cloud architecture
A commitment to helping our clients build smart, connected medical devices that change lives
Have an idea for a connected medical device?
Let’s make it real. Contact Genesys Electronics Design today to learn how we can help accelerate your MedTech innovation.
